Holdfast

Holdfast entered the market in the early 1980’s manufacturing roof racks and bike racks. Within 3 years the need for a good roof-rack system was realised and the company looked to Europe for a supplier. When dealing with Europe became a problem in the mid-eighties, we started to produce our own roof racks for cars with rain gutters. As vehicles became more streamlined and gutters were being dropped, we developed a range for cars without rain gutters. At about the same time we started producing suction-pad fishing rod holders, which proved to be a popular addition to the range. Cycling became one of the most popular sports in the country and to meet the challenge, we decided to produce a cycle carrier that would stand up well to South Africa road conditions. As the requirements of a very demanding industry became more sophisticated, we began to develop a range of products that suit the pockets of our local customers Our latest development has been a new streamlined range of roof racks specifically for cars without rain gutters, cars with rails and vehicles with canopies. Holdfast prides itself on being an innovator, at the same time as identifying trends from well-established global brands and adapting them to suit local conditions. We have a great deal of pride in what we make, with production of a quality product being our absolute priority. To know that every customer is a happy and satisfied user of our products is something that we continually strive for and achieve. Today, you will find the Holdfast factory nestled below the slopes of Table Mountain in Cape Town where the two Oceans meet. We employ a group of dedicated people from all walks of life and pride ourselves on an exceptionally low turnover of staff due, we believe, to our offering an engaging and friendly working environment for all to share.